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    1. Link exchanges are all the rage

      Essentially, try to keep in mind that Google no longer works by trying to match the search terms exactly in your content. You can see this yourself when you search Google. Search Ďeat yellow bananasí and many of the results that come up wonít actually include those precise words! SEO for reputation management is a process for neutralizing negative mentions of your name in the SERPs. In this type of SEO project, you would strive to occupy additional spots in the top 10 results to push the critical ...
    2. Remove part of your URL

      Submitting a sitemap to search engines reflecting any updates will certainly aid your cause. According to Google, a sitemap is ď a file where you can list the web pages of your site to tell Google and other search engines about the organization of your site content. Search engine web crawlers like Googlebot read this file to more intelligently crawl your site.Ē Donít put off submitting your sitemap! Stop using keywords in your titles. Why? Because if you donít know how to optimize a Web page without ...
      Tags: hrefs, offpage, onpage, seo, url Add / Edit Tags
    3. What are the top 10 sites in the SERPs?

      Analysis of meta sets/keywords, visible text and code to deter*mine how well you're positioned for search engines. People really love to check their search rankings. Many companies want to use this as a measurement of SEO progress over time, but it is a bit problematic, for a variety of reasons. The structure of your URL can affect both your pageís ranking, but also the user experience. Google has guidelines that regulate the use of keywords and regularly updates its algorithms to regulate the industry. ...
      Tags: keywords, seo Add / Edit Tags
    4. Invest in Great Content for humans and SEO

      While the worldwide average is two words per search phrase, the USA, Canada, the United Kingdom and Australia all show that searchers prefer the use of three- or four-word terms. Search engines use alt text to identify the content of a page, since bots can only read text. Adding alt text to images lets search engines understand what the image is so they can include it in relevant searches. Itís also still worth pursing Wikipedia links when appropriate. Wikipedia is very picky about their references, ...
      Tags: content, humans, seo Add / Edit Tags
    5. Measure and Improve for optimum SEO

      Dig through your customer communications to find additional, actively used keywords. Talk to your customer service people to find out what customers are asking about (in their words). Donít stuff your footer with all kind of irrelevant links. Keep it focused, make sure these links are helping your visitor. Google will find all relevant pages if you focus on a good site structure anyway. The reason social is such a natural extension of search is that it adds both relevancy and authority. Think about ...