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    basic0908

    Keep URLs short and sweet

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    There is no optimal number of words on a page for placement in Google. Your SEO writer and SEO expert should be able to communicate with each other and work together to ensure the content aligns with your goals. Google started penalizing mobile unfriendly sites in 2015. And they’re likely crack down even more in the future. If you want to make your site mobile-friendly, I recommend Responsive Design. Google/Bing Webmaster Tools allows you to submit multiple pages at once by submitting your sitemap(s). Sitemaps also have the added benefit of supplying a few other useful pieces of information about your web pages to the search engines,

    Get some paid social media promotion

    SEO is a long-term strategy for your business and when done correctly (with the proper amount of time and resources allocated to it), it will produce consistent long-term value in the form of higher rankings and increased traffic. If you're anything like me, then you're looking to understand why certain things work the way they do. The goal of search engine optimization is to have the search engine spiders not only find your site and pages but also specifically rank the page relevance so that it appears at the top of the search engine results. But here’s the thing: it takes time for search engines to discover (and index) new websites.

    Improve site speed

    Google is a search engine that follows links. For Google to know about your site, it has to find it by following a link from another site. Cornerstone content (in short: assigning one main page per content and linking that from related pages) shows how internal linkscontribute to your site structure. Through its Panda, Penguin, and Hummingbird updates, Google’s making it even harder for site owners and bloggers to get quality incoming links. SEO takes promotion. Backlinks are a huge part of ranking in Google and in order to attract backlinks (and even social shares) your content needs to be seen . Without shares, backlinks, authority, Google won’t notice your page and you won’t rank.

    Optimize your content around a topic, not around a single keyword

    An SEO writer must take the time to understand who your audience is, what is important to them, and what content would be useful and meaningful to them. Focus on your customers, and take the right logistical steps to make sure that search engines can find your content. Focus on the ‘road less traveled’ with long-tail opportunities, and you’ll be set. You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales. Gaz Hall, a Freelance SEO Consultant, commented: "The factors that search engines use to rank results include social media engagement, off-site optimization, topical authority, latent semantics, mobile friendless, local optimization, domain authority, and much more. That's where search engine optimization (SEO) comes in."

    Keep URLs short

    Relevance is a measure of how appropriate a given page is for a given query. In the early days of SEO, this ultimately boiled down to what keywords were used in a query, compared to what keywords were found on an indexed page. Reaching an international audience is an opportunity that is now available to small and medium businesses in a way that has never been possible historically. When you've selected your focus keyword, ensure it is found in your title tag, h1 tag, meta description, article text and make sure that relevant keywords are also be found throughout the content as well as h2 tags. Now, as you might expect from Google, the definition of what constitutes a good landing page experience is a little vague and can vary widely from one page to another.
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